Developers can use React Native to create apps that are compatible with iOS, Android, and other platforms. React Native is the best option for cross-platform app creation because of features like single code reuse and native-like performance. A variety of tech giants, including Facebook, Tesla, and Skype, have used React Native to create their applications.

And, if you’re looking for React Native app development prices, you’re probably already aware of the framework’s advantages. But, before we get into the cost of a React Native app, let’s take a look at the factors that go into calculating the cost of a React Native app.

Contributing Elements to the React App Development Costs :-

1. App Complicatedness

The level of complexity of your app is determined by the type of app you choose to create and the features you want to provide. The app’s complexity could range from low to medium to heavy, depending on the following factors:

2. Admin Panel

The Admin Panel is a section of the app that allows app owners to keep track of app operation, update content, and display statistics, among other items. Overall, the admin panel is the area where app owners can handle their apps. The more functionality you like in the admin screen, the more complicated the app will be, and the higher the app’s price will be.

3. Add-ons for Social Media

Almost all customer-centric applications have social channels or social add-on functionality built in. If you’re looking to launch one of these applications, you’ll also need to factor in the expense of a social add-on.

4. The App’s Distribution

Don’t forget to add in the cost of delivery when calculating the cost of creating a react native app. The cost of a developer license on the App Store and Google Play Store may be as high as $100. In terms of security policies, you will even need permission from the host.

Related Article- How to Build React Native Apps With Intelligent Solutions

5. Authorization of Users

The cost would be lower if you plan to create a React Native app without any kind of logins or authorization. However, if you choose to add user authorization functionality, the cost of creating a React Native app would be higher than for apps that don’t need role-based authorization checks.

5. Designing of the App

What would keep your users coming back to your app? Smooth screen transitions, efficient user flow, well-timed animations, ease of placing orders, delightful app navigation, and more.

The costs are directly related to the screen design, navigation, and unparalleled user experience that you want to provide to your customers. The good news is that when you use the React Native framework to build an app, this expense is cut in half because you only have to design one app for both iOS and Android platforms.

6. App Category

The app category is determined by factors such as the number of real-time users, accessibility, security concerns, and so on. The higher the degree of sophistication, the higher the cost of app growth.

A standalone app like a clock or timer, for example, would be less costly than an eCommerce or food delivery app.

7. Maintenance of the app

Expenses do not, without a doubt, stop with the launch of an application. We recently supported Strat-O-Matic in updating their obsolete technology. We used our practical approach and technological experience to assist a fantasy sports game business in migrating from C/C++ to a modern infrastructure based on React Native and Node.js. The client was able to achieve global domination thanks to the revamped app. The New York Times and Forbes have also written about the app.

The cost of software maintenance generally involves design improvements, bug fixes, and app upgrades.

8. Size of the Team

The size of the production team has an effect on the cost of creating an app. You have three choices when it comes to developing a React Native app:

• Recruit freelancers
• Select a mid-cap business to work with.
• Employ a high-capital firm.

Hiring freelancers is, without a doubt, a cost-effective choice. When it comes to consistency, though, recruiting freelancers is not a smart idea. Working with freelancers and dealing with them is also a difficult job. If you partner with a high-cap company, on the other hand, their base price will be high because they have already set high market standards.

In this situation, investing in a mid-cap business is a smart idea. A mid-cap company’s hourly software development cost is 41 USD (equivalent to £31). Since they want to fuel their growth by offering cutting-edge apps, these businesses are more open to implementing new app concepts.

Benefits of React Native Cost Reduction :-

Let’s look at the most compelling reasons why you should use React Native for your next mobile app development project and how this framework will help you save money.

1. Code and modules that can be reused

There is no need to create separate mobile apps for each device when using React Native. The ability to reuse code and components is perhaps the most important cost-cutting feature of React Native. This framework enables developers to write code once and distribute it between iOS and Android platforms in 90 percent to 99 percent of cases, with no technological bugs or glitches.

2. Time and production costs are minimized.

You will halve the time and cost of development by using reusable code and ready-made parts. Developers can easily maintain the same code base across platforms with React Native.

3. Maintenance expenses are minimized.

Native applications, on the other hand, require different updates for each mobile device. Cross-platform applications, on the other hand, have the versatility to be open to users without the need for versioning. You only deal with single coding while using RN, so you only address bugs for that code. As a result, Respond Native decreases software development costs and simplifies app maintenance.

Read Also:- 5 Tips To Choose Best Mobile App Development Companies

4. There are numerous ready-made solutions and libraries available.

Popularity and community are two great benefits that help reduce the cost of creating Respond Native apps. Since RN is so popular among developers, there are a multitude of publicly available ready-made solutions and libraries that can help you meet the challenge more quickly. Assume you want social networking functionality in your mobile solution, such as social messaging and submitting basic data to other well-known social networks. You can use the react-native-share library to quickly implement this functionality.

5. Excellent customer service

None of us enjoys having to wait a long time for an app to load. High app output is another obvious way that React Native can help you save money on growth. This is because the RN code is compiled into a native app and uses native UI components. As a result, you’ll have a quicker, more competitive mobile app that loads instantly.

6. UI costs are reduced.

Designers can use React Native to create a consistent and completely optimized user interface that works on a variety of devices. As a result, user interfaces become more open, feel cleaner, and have a better user experience. As a result, RN saves time and resources by optimizing one mobile app for various uses.

Final Thoughts

As you can see, React Native can help you save money in a variety of ways. This emerging framework enables you to develop your mobile solution more efficiently and rapidly at a lower cost and in less time. Furthermore, the app’s consistency and results would be excellent across all platforms.

Are you ready to use React Native to build a fast, stable, and cost-effective app? Contact Unanimous Technologies, and we’ll build a high-quality app that works across various platforms.

Choosing the best mobile app development company can be difficult. If you’re looking for the best mobile app development business, Unanimous Technologies is the place to go. The IT solution company has more than ten years of experience in application development and can provide affordable software development to its clients.

Tips for choosing the best mobile app development company

1. Awareness of Your App’s Requirements in Detail

You must have a full understanding of the specifications before contacting mobile app developers. Before approaching the developer, simply ask yourself a series of questions. Is the software designed for a particular device, such as Android, Windows, or iOS? Do you need a native or hybrid app? What do you think your user base and target customers are worth? These are some of the questions you can ask yourself, and you should be able to provide answers to them.

2. Taking a Look at the Portfolio

A simple understanding of the portfolio provides a rough approximation of the company’s technological depth. Also, look over some of the completed projects and get a sense of the company’s work capacity. Conduct a basic investigation into the company’s previous ventures. You will also see if the organization has the necessary expertise to develop your app.

3. The Company’s Size

Conduct preliminary research into the number of workers employed by the company’s developers. If it’s a small business, the number of developers would be less, putting a lot of pressure on those who are still working. It can trigger a delay in completing the project within the allotted time frame, as well as a reduction in the app’s quality.

Read Also:- Full stack web development with React JS and Node JS

4. Look at the company’s reputation.

Do any research on a developer’s credibility before hiring them to create a mobile app. Keep an eye on their web and social media activity, as well as user interaction. Examine the client’s customer testimonials to determine the satisfaction quotient.

5. Technical knowledge is required of management.

While it is not required for management to have technological expertise, if they do, it is unquestionably a good scenario. Risk management becomes much simpler, and the sales process becomes much smoother when reasonable goals are set.

6. In-House Capabilities of the Company

Many small businesses can lack the requisite resources to manage software creation in-house. For a small portion of the job, they depend on outsourcing to some degree. The organization should be able to convey this to the outsourcing team in such cases. Make sure the organization is up front about it so you can work with the outside team when necessary.

Read Also:- How to Build React Native Apps With Intelligent Solutions

7. Delivery on time and at a reasonable price

Before settling on a mobile development firm, make sure to give your inquiries to a few other companies for quotes. Compare prices from different companies before choosing the most cost-effective company that can produce the app within the specified time frame. The business must be able to create a high-quality app on a budget.

8. Technical Support and Maintenance

After you’ve finished creating the software, check to see if technical maintenance and support are available. When an app is released on Google Play or the App Store, it is common for it to have problems that the developer must resolve. Furthermore, after getting user reviews, it is possible that the upgraded version of the app will need to be relaunched. As a consequence, after app development, technological maintenance and support play an important role.

Website Development

Building an eCommerce platform necessitates a great deal of forethought. The product line’s categorization must be determined first. On the basis of this, one can now consider the nature and location of the wares to be sold. The most important feature of an e-commerce website is its usability. If a customer finds it difficult to use, the site will not be able to meet their needs, regardless of how good the goods are.

Companies that offer e-commerce services often employ a website development firm to create their pages. The website development company is in charge of designing, developing, and maintaining these massive websites. The selection of a website development company is an important step in this process.

This decision could make or break the entire process and have a long-term impact on the project’s viability. Let’s take a look at a few key points that will assist an e-commerce business owner in making an educated decision about which website development company to hire.

1. Previous Projects

This is a significant measure that gives the investor a lot of trust. Past ventures are real-life examples of work that demonstrate technological prowess, expertise, and the company’s ability to complete projects. These are important considerations for any business leader. However, if the company is new and does not have a large body of work, look for the tech skills that the company possesses. There will be times when the idea will be bid on by startups. As a project manager, it is important to search for talents as well as have faith in the organization to which the project is being assigned.

2. Ability to Develop

This is a follow-up to the previous point. Previous ventures have been determined by the company’s level of expertise. This, in turn, will necessitate the intervention of developers capable of resolving implementation problems and navigating their way through the technological maze. The buyer must ensure that the organization in charge of the e-commerce project has a well-coordinated team. This information can be gleaned from previous clients’ reviews. Look at the feedback on their jobs. This is a clear indicator of positive work ethics.

3. Matters relating to Money

It always does, so it shouldn’t be the case that saving a penny results in a pound being spent. Not every eCommerce project with a small budget succeeds. One of the most common mistakes clients make is to go with the company that offers the lowest quote. Although it makes sense to some degree, the project as a whole needs to be examined. There are multiple examples of high-priced quotes that have the best ROI. There’s an explanation why businesses are so costly. They offer the highest remuneration in order to attract the best developers to work for them. This must also be considered.

Takeaway The world of technology is a hotly contested arena. With the advancement of technology and its accessibility, an increasing number of website development firms are joining the fray to capture a piece of the booming e-commerce market. As a result, many are pressured to participate in unethical activities, resulting in unfinished programs and consumer losses. The preceding points demonstrate the direction that should be taken in order to establish a long-term professional relationship. Unanimous technology is a top-notch website design and development company. Check out their portfolio to make the best of your chances.

React Native is a cross-platform application that allows you to build native-quality apps with a great user interface. This development system is well-known for its extremely intelligent modules, which stand out in terms of functionality and interface consistency. This post is for you if you want to learn how React Native will help you create a user-friendly, stable, and incredibly adaptable application.

Various components of React Native Apps

Because of the ease of delivering features, apps developed on the React Native platform have been the first choice of mobile app developers. Not only does the software seem to be stable, but it also appears to be visually appealing.

Here are some of the components of React Native that you should be aware of:

Basic Components:

All of these components are essential for designing the app’s user interface. The aesthetics of the app’s frontend, which communicates directly with the user, are enhanced by these components.

• View: The most basic component that developers can use to create a user-centric experience is the view.
• Image: Uses clean, fast-loading photos to help make the app screen more engaging.
• Text: Assists in determining the font color, scale, and style in which details will be presented to the end-user.
• Text Input: Assists in determining the style in which the user can enter data to obtain a result using a keyboard.
• Scroll View: Using a scrolling container, it is possible to host several components and views.
• Style Sheet: This is an abstraction layer that functions similarly to a CSS style sheet.
• User Interface: Similar to hybrid app creation, these components enhance the user experience by offering a helpful, functional app.
• Button: Developers can choose a touch style that works on all platforms equally well.
• Switch: A Boolean operation that intelligently assists in the selection of the appropriate input.
• List Views: As opposed to Scroll View, List Views is more precise in its functionality. It just renders the items that the screen would display at any given time.
• Flat List: Allows a functional scrollable list to be rendered.
• Section List: A more detailed version of Flat List that covers Sectioned List.

• APIs and Classes for Android: These components define the behavior that provide an Android Class wrapping solution.
• Back Handler: Allows you to choose back navigation by pressing a hardware button.
• Android Drawer Layout: It aids in determining how Android’s drawer layout will be made.
• Android Permissions: It is used to create all permissions-related messages.
• Toast Android: Toast Android has a system for making toast alerts.
• APIs and components for iOS: These are wrappers for the most widely used UI Kits in production.
• iOS Action Sheet: It’s an API that allows you to see the iOS action sheet.
• Other components include keyboard Avoiding View, Linking, Warning, Activity Indicator, Dimensions, and a few others.
• All of these elements work together to provide app users with an excellent user experience. The added lucidity, immediacy, and user-friendliness of the functionalities achieved account for the React Native Apps’ intuitive functioning.

Read Also:- Full stack web development with React JS and Node JS

Features of React Native App Development

The following are the best features of React Native App development:

• Faster product production and shorter time-to-market

Faster app creation and distribution, as well as a fast rollout, aid companies in maximizing income from a creative concept. The method is greatly sped up since the application needs fewer team members and does not entail the management of more staff.

• Apps that have been upgraded with user-friendly functionality

Third-party plugins are easily integrated into React Native Apps. As a result, it’s easier for dedicated developers to easily add new functionalities to the software, making the interface more user-friendly.

• Growth that is long-term

React Native Apps are designed to be future-proof. Since the features are stable and very soothing to the users, these apps do not lose their significance. Since features can be updated or upgraded in a relaxed and continuous manner, they remain stable and scalable, and the software development process does not need to be replicated frequently.

• With a single app code, you can protect all types of users.

React Native Apps are cross-platform, which means they can be found on both iOS and Android devices. The app runs smoothly on both types of computers, with no noticeable lag in performance or user experience.

• In no time, you’ll be m-commerce set.

Every company wishes to become fully mobile. Apps are also being used to transport in-house activities to mobile phones. Businesses can quickly turn their concept into a mobile app with the aid of React Native Apps. As a result, comfort becomes a more easily sold product, resulting in a larger consumer base.

• A more engaging and clear user interface provides a better experience.

The lucid UIs of React Native-based apps make them more appealing. To a developer with more and more UI building options, React Native can appear to be a JavaScript library. This increased comfort leads to UIs that perform at their best and provide more clarity in functions across all platforms. Because of these advantages, React Native is widely regarded as a wise choice for developing cross-platform applications that are more than ready to meet the needs of end users.

Read Also:- 5 Tips To Choose Best Mobile App Development Companies

Benefits of React Native App Development

React Native Apps are well-known for their super-smart technology. The following are the key advantages that these apps can provide:

• Cost-cutting

The number of teams needed to create iOS and Android apps has been reduced to only one. The company’s developer expenses are lowered as a result of the reduced headcount. They can run on a shoestring budget while still providing a high-quality app to their users.

• The creation phase can be easily managed.

Since companies need updates from fewer people; in some cases, they may only be dealing with one person in the name of a React Native app development company, they receive faster updates. Meetings may also be condensed into a single phone call or conference call. As a result, companies will generate feedback and progress reports in a more concise manner.

• More app downloads for per dollar spent on growth

Since React Native apps can reach a larger audience with a single app code, they achieve more reach per dollar spent. As a result, sales made through the app lead to a higher profit per unit of investment.

• Improves the user experience across all platforms

Businesses make it as simple as possible for their customers to meet them. Regardless of the type of device a customer owns, they have an unrivaled experience. When users don’t need to update their gadgets, they don’t hesitate to access the company’s products or buy anything from it. Users have no reason to ignore the software since it works flawlessly on all platforms.

• Ensures that the brand message is consistent across all devices.

The React Native app makes it simple to deliver consistent messages to customers. As users visit the app, it runs seamlessly, whether it’s a product page or an advertisement. As a result, the message is more likely to be repeated in the users’ minds, raising the chances of conversion for the business.

Takeaway

Hire the best React Native mobile app development company such as Unanimous Technologies that can quickly produce the most desired features. Expert React Native app developers will help you turn your ideas into practice in no time, giving you a viable choice for reaching out to consumers across all platforms.

When you look up react examples or ventures, you’ll find that they almost always use Node.js to make the program easier to use. In addition, most developers use Node.js in conjunction with React to create high-performance applications using UI (user interface) components. The important thing is that with Node.js as the proxy server, one can use React.js server side rendering.

Why Do You Use Node.js?

Node.js is an open-source, event-driven, asynchronous JavaScript runtime environment that is primarily used to create scalable applications. Node.js is also suitable for developing microservices, event queues, and Web Sockets. It’s also a common back-end option because of its event-driven architecture and lack of deadlock, allowing for scalable applications.

Node.js has a lot of cool features, and its environment is great for server-side applications. Even, with the Node.js runtime environment, JS runs flawlessly on Linux, Mac OS, and Windows. Furthermore, since Node.js is based on the Google V8 JavaScript engine, it allows for faster code execution. Node.js is also used by industry leaders such as Netflix, LinkedIn, PayPal, Walmart, Microsoft, IBM, and others.

Why do you use React.js?

Facebook manages the React front-end JavaScript library. ReactJS takes less effort to build an interactive UI (User Interface) than other frameworks. If you built a simple view for each state in your React application, React will proficiently update and make the perfect components as your information changes.

React can be used with a web server such as Apache, NGINX, or a backend such as PHP, Rails, and others. React has the ReactDOM library, which fits well with a browser’s DOM, and React was originally designed for web browsers.

React builds an in-memory data structure cache that compares the variations between previous versions and then updates the DOM in the browser. These allow the real DOM to be modified nominally.

Yet, over time, it has developed into the React Native cross-platform system, which is commonly used by iOS and Android developers.

Read Also:- 5 Tips To Choose Best Mobile App Development Companies

Why Node JS and React JS are necessary?

Node.js is a cross-platform, open-source runtime environment based on Google Chrome’s JavaScript Engine. Node.js is a server-side and network programming language that allows you to create fast, scalable applications. The applications are written in JavaScript and run smoothly on Mac OS, Windows, and Linux using the Node.js runtime environment.

Even if they don’t use it on their current projects, most developers are familiar with JavaScript and its many variants. While competitors such as Ruby, Python, and Perl have entered the market as potential JavaScript replacements. Because of its simplicity, JavaScript remains the preferred programming language for many developers.

ReactJS and Node.js are often used by developers to build reusable user interface (UI) components. React is a free JavaScript library that is commonly used as the V in MVC due to its use of a JavaScript virtual DOM, which is faster than a standard DOM. This allows for a more straightforward programming model with improved results. React is also capable of being rendered in a server using Node.js, while being optimized for use in a browser. Data and component patterns in ReactJS also aid in the maintenance of large applications and increase readability across devices.

In comparison to conventional servers like the Apache HTTP Server, which generate small threads to handle a large number of requests, Node.js uses a single threaded model combined with event looping to create a highly scalable server. Since there are almost no functions in Node.js that explicitly execute I/O, this single threaded model prevents the server from reacting in a non-blocking manner. Furthermore, Node.js applications do not suffer from buffering since the data is output in bulks.

A tag-team mix of Node.js and ReactJS would help businesses looking to build their own fast-running applications. Not only can they benefit from the thousands of open-source libraries that have already been developed for Node.js, but they will also benefit from the efficiency of its streamlined model as well as the support of the Node.js and ReactJS developer communities.

Read Also- Mobile Application Development Service

Why do developers use a Node.js and React.js mix that works so well?

One can say a resounding yes because Node.js can be used with ReactJS, and the top ten factors are as follows:

1. NPM (Node Package Management)

When it comes to Node.js, it comes with built-in support for the NPM tool. You can easily install any package from the registry using the NPM CLI tool.

2. The Webpack framework

Webpack in Node.js makes bundling the React program into a single file much simpler. Another advantage of using Webpack is that it does not require the use of a Node web server. Isn’t it simple?

3. There is no need to invest in additional languages

In a Node environment, React code can be executed. Because of this easy coding, you won’t need to learn a new language.

4. Rendering on the Server

Many businesses are turning to React for server-side rendering, combining it with Node.js to run large-scale applications.

5. Creates a web server that is SEO friendly

If you use Node.js or other languages for server side rendering, your website will be SEO friendly. Both your website and the search engine benefit from this situation because the search engine can easily crawl your content.

6. Code execution speed

Since Node.js is lightweight and efficient, it is frequently used to create real-time applications. Node.js is also based on Google Chrome’s V8 JavaScript engine, which allows for fast code execution.

7. Virtual Document Object Model

Since it uses JavaScript virtual DOM, which is faster than other DOMs, React is often used as V in MVC architecture.

8. It takes less time and effort from the developer

If you use Node.js for the backend, JavaScript becomes the primary language for the entire project. As a consequence, by using a single programming language, the time-consuming process of code replication between the server and browser is avoided. This minimize the developer’s coding effort.

9. JavaScript is still the most common scripting language

There are already languages on the market that have the ability to replace JavaScript, such as Ruby, Python, and Pearl. However, because of JavaScript’s simplicity, the majority of developers use it for their projects.

10. Help from the community

There are thousands of applications developed with Node.js and React available. All have good community support, and committed citizens are working to change the situation.

Final Thoughts

Without a question, React and Node serve different roles, with React serving as a front-end system and Node serving as a backend framework. Nodejs can do a lot more than just make servers; it can also run scripts and provide CLI software.

You’ll need to know how to use NPM if you want to use React with Nodejs. If you want to add a backend, there’s nothing like actually coding in a Node environment to use React. Using Respond with Node will certainly assist you in scaling your project to new heights. As a result, Nodejs is used by a variety of tech giants, including Netflix and PayPal, and has delivered excellent results and a substantial increase in efficiency.

So, are you prepared to use React and Node together in your web development? Start your two-week free consultation call by recruiting pre-vetted and committed developers like Unanimous Technologies.

Visit – Mobile App Development Service

The demand for enterprise software solutions, especially from mobile app development companies, has risen steadily over the last decade. Fortune 1000 firms, start-ups, and individual entrepreneurs are leaving no stone unturned when it comes to delivering perfect user experiences.

Every year, large sums of money are invested solely for the purpose of developing an enterprise mobile app that will prove to be a game changer for their respective owners. An successful mobile app is critical to a company’s business success, so it’s critical for owners to hire a custom mobile app development company.

The number of enterprise mobile apps is rapidly increasing with each passing year. However, just a few apps out of a plethora of mobile solutions for different purposes and needs live up to the owners’ and users’ expectations. In reality, having a brilliant idea for a mobile app isn’t enough to ensure its success. It is essential to enlist the help of seasoned mobile app development firms, as they can play a critical role in a company’s success.

It’s not easy to find a good IT company for enterprise mobile app growth. When choosing an IT firm that can produce the desired results in terms of user experience and revenue generation, several factors must be considered.

Let’s look at some of the main factors that can assist in finding an IT firm or the best company capable of developing custom mobile apps that will impress consumers while also generating revenue for the company’s owners. Here are some things to think about before enlisting the help of a mobile app development company.

Read Also:- 11 Principles For Mobile App Design & Development

1. Check if the mobile app development company will satisfy your needs

When it comes to obtaining services, each organization has its own criteria. You’ll have to evaluate a business based on the requirements. Check to see if the company you select will provide the following services to meet your requirements:

• Custom Development- A business’s first rule is to have something special to its customers. In today’s world of well-informed consumers, a cliched mobile app concept, design, or feature is no longer acceptable. This is why, as previously said, you will need to dig deep into your requirements. Every software development company is not capable of creating an app that meets the needs of its clients. Pick someone who has successfully delivered a personalized mobile app to their clientele.

• UI/UX Design– Something that appeals to users will ultimately be popular. Selling an app is more akin to relaxing the minds of the consumers. The software development company you choose should have a team of designers who are skilled at designing appealing designs. They should be able to give you a thorough explanation of mobile app design. A bad UI/UX design causes user frustration, which leads to app abandonment. Professional and conscientious mobile app developers may build an application with a smooth user interface and attractive design.

• Web-based Design– The lines between smartphone and web applications are blurring in an environment where creativity is driving the information technology market. A mobile app development company’s skilled team has the ability to produce web-based designs. This ensures that your software would be user-based, allowing users to use it on a desktop computer. Users benefit from such applications because they are fast to load and use less memory.

• Mobile App Porting– There are a variety of factors and advantages to using app porting services. We periodically need to port or switch our software from one operating system to another. You might decide to make your app available on a variety of devices and operating systems in order to broaden your business and customer base. If you have similar requirements, seek out a web app development firm with seasoned personnel who can migrate or port your mobile app. This will help you expand your scope and enhance the functionality of your app.

Read Also:- React Native Tutorial : Simple Layouts With react-native-easy-grid

2. What are the qualities of the best mobile app development company?

• Quality– The app development company you select will be able to offer quality if it understands your concept and needs. The perfection of a team is dependent on its knowledge, experience, and understanding. Ascertain that they adhere to strict quality control procedures. Only in this manner can high-quality services be anticipated.

• Agility– The agile development technique varies from conventional methods, which allowed the client to wait until the project was finished and delivered in their hands. The agile strategy is based on a joint effort between an app development company’s client, end-user, and cross-functional teams.

• Confidentiality– This is one of the most important topics in the software creation guide. The most important thing for you as a business owner is to protect your ideas. You’re trying to set yourself apart from the competition, so any leak of sensitive information is unacceptable.

• Latest Technology and Features– They must be up to date with the most recent developments on the market. When it comes to app development services, the new features such as GPS, beacons, IoT, and connected devices must be implemented.

3. Check the background of the Mobile App Development Company

• Portfolio Reviews– An analysis of the portfolio will help you determine whether or not the web app development company’s developers have performed in your market niche. It is the most effective method of determining a developer’s abilities and experience. Their job would speak for themselves in terms of their experience and skills. When you look at the portfolios of different companies, you’ll be able to find the best developers for your project.

• Reputation among Clients– Client testimonials are quick to come by and provide valuable insight into the team’s true capabilities. For a businessperson like you, first-hand reviews are extremely important. You can also look at Google Play and iTunes to see what developers have to sell and what others have to say about their work.

• Analyze their website– You’re asking them to use a mobile app to represent your business. What are their methods of self-presentation? It says a lot about their professionalism and approach. Aside from that, you can look at customer testimonials and portfolios, as well as the company’s forum. In general, software development companies provide information about the services they provide; you can get a good understanding of the most important details from their website.

Read Also:- React Development Tutorials : Introduction

4. Check the efficiency of the Mobile App Development Company

• Specialization– Some types of mobile apps earn more downloads than others. For example, the most popular category of mobile apps is gaming, while the least popular categories are education and productivity. When you look around the industry, you’ll find software development companies that have done a lot of work in the most common categories. Just a few of these businesses have experience with less-popular niches. Make sure that every company you choose has expertise in your niche or a range of niches before you hire them.

• Development Solutions– This has to do with a person’s imagination, which is difficult to calculate. So, how can you determine their ability to think outside the box? Testing their portfolio is an easy and tried process. If you see something unusual or unusual in their portfolio, it’s likely that they take an unconventional approach to mobile app growth.

• Qualifications and relevant experience– You may ask whether the hybrid app development company would allow their client to recruit developers after reviewing their resumes to verify their validity and qualification. It is proposed that developers be hired after a detailed review of their profiles and a personal interview.

5. Other Common Parameters

• Company Size– This is true not only for the app development guide, but for any guide that needs selection. The size of an organization has no impact on its ability or competence. A team of at least 100 developers, on the other hand, will guarantee that you’ll be able to find people with expertise in your industry. It often conveys a web app development company’s foundation, dependability, and credibility.

• Communication Skills– When we say communication skills, we don’t mean that they must also be good presenters. All you have to hope for is that the mobile app developers you intend to recruit will be able to grasp what you’re thinking and will be able to communicate their thoughts to you. It’s a must-have for smooth and effective communication throughout the mobile app development process. The smooth execution of software development services is ensured by real-time communication.

Read Also:- Two games based on desert themes developed by Govt. Of Rajasthan

Conclusion

After reading the answers to the questions above, you should know that mobile app creation is not limited to coding. It’s a team effort that includes speaking, comprehending, and rigorously checking the mobile app. It’s less about completing the production in less time or for less money, and more about attracting users with incredible usability and design. You need an app that can reflect your goods and services in a creative way in today’s dynamic mobile app industry. At Unanimous Tech, our mobile application development team ensures to deliver the best mobile app with features and is prepared to match the standards of the next gen.

As a consequence, before recruiting any software development business, you should think about the overall package. From consulting to implementation, the team must have the confidence to think beyond the box and have an out-of-the-box solution.

Application programming interfaces (APIs) are extensively used to streamlines data sync with distinct services to form a context aware application, and make applications collaborate with other apps. You need to implement the four third-party API integration best practices, in order to make the most out of the APIs.

Best Practices for Third Party API Integration

 Google provides abundant third-party awareness set of APIs, leveraged by mobile application integration to build context aware apps. But implementing the API integration is a major challenge confront by many enterprises, resulting into poor application performance and worst user experience. Follow the below best practices to build strong and secure enterprise app.

Four Tips To Build Context Aware Apps With 3rd Party Integration :

 Examine API Documentation Entirely

One cannot use the full ability of an API without knowing the functions & guidance required to implement the API. Proper API documentation helps to learn about the usage restrictions, data input, data output and other performance details.

 Use APIs That Are Well Approved

With well-tested APIs from renowned sources, one can test and manage their mission-critical applications and deliver vigorous user experience. Using APIs is an important best practice for an enterprise because it helps you save costs. Due to dependency on 3rd party, APIs have high chance of downtime leading to poor user experience.

Check Security

Security features of an API must pay close attention, as there is high risk of data theft and hacking. Some APIs from consistent sources offer more secure data protection and encrypted connection. Whereas other APIs are poorly secure and can introduce your business to security vulnerabilities. To protect business and user information we should always implement APIs which follow strong security policies.

 Focus on Expandable APIs

Every business requires shift over time. An expandable API can grow with business. This means that one won’t have to redo their existing third-party integrations when select ductile options.

 While APIs bring a lump of business benefits, it can also introduce your business to some risks with third-party integration.

 Therefore, follow the above-mentioned API app integration best practices to minimize the potential risk and set up your business for long-term growth.

This means that mobile app design principles are now integral from business success method. We will present to you 11 of these core principles and how they are crucial for driving dollars your way.

Your App Needs a Clear Purpose

The app name should clearly specify its goal, its online description, its aesthetics, its UX – in short, every aspect of it should be focused on a target. It should follow with the remarkably successful principle of “do one thing and do it well.” Whether its purpose is ecommerce, community engagement, content delivery, or something else entirely, it should focus on a core target user (one that is generally trying to solve a specific problem) and every form of it should be wrapped around engaging that user.

Your App Can Only Achieve Its Secondary Goal If It Has Nailed Its Primary One

Only if you hold true to the principle listed as number 1 can you then fulfill the “other” purpose of the app. If users are not finding value in their app, they will not reciprocate much value to you. The canonical example of this are mobile games. Only games that give users a great deal joy, engagement and challenge also enforce them to make in-app purchases.

Revenue Model

It’s expected that all an app has to do is rank highly and it will automatically rake in income.
This model is foolish and is generally one of the major element that leads to an app being a flop. Without a clear planning, one that permeates its whole design and function, the app will never generate profits.

Models need not to be complex (nothing about an app should really be complex) but model must inform goals for the app. Do you intend to generate ad revenue? Then the app should be free, solve a very general problem, and feature advertisement in a way that is self-effacing as possible. Will it have in-app purchases? As mentioned in principle number 2, providing user with so much value that they will be happy to pay for the “power ups.”

App UX, Color and Iconography

The first thing that will lead a user to your app is whether or not it fits the search terms of whatever problem he or she is trying to solve. The first thing that will cause a user to discard an app is poor UX and overall aesthetics.

Bad UX naturally means a bad app, no matter how likely useful or powerful its feature set. The target of an app is to impart benefit, and an app that feels like a graceless is nothing but an inconvenience.

However, color and iconography are also important. The psychology of color in design and the financial space is a topic that predates the digital age but its rules are enduring. An icon is a navigation shortcut. It allows to communicate performance more efficiently and in a way that keeps design flow. You must then be careful about icon choices. For example, it is very likely that the “save icon” will change within a few years – a growing number of computer users were born after we retired floppy disks.

App navigation and search

Once again, the goal of an app is to impart convenience. When a user loads the app, it will take significant time before he or she can navigate it.

Would the app benefit from an intro tutorial? If the app has a larger than normal set of functions or content, is there a favorable search bar (with fast response times) that can prevent the user from getting lost.

Crisp and well-defined data structure and flow. No unnecessary data.

We like to gaze that the mobile devices of today are much more powerful than the computers that took us to the moon but compared to larger devices they still have constraint on processing speed and bandwidth. So, designers must pay attention to the data flow of the app. They cannot afford to load, process, and display excessive data. This can also be treated as a part of UX: the app does not have resources to process unnecessary information, and your users do not have the patience to sift through data that they do not care about.

Commerce and Conversion

We have been able to identify factors that help drive commerce and conversion and apply them to the mobile realm as from some time users have been communicating with web commerce. Several strategies from insight guide of Google outlines here :-

• provide previous search and purchase information,
• enable comparison shopping features,
• allow user reviews to be viewed and filtered,
• make it easy to add and manage payment methods
• provide multiple third-party payment options.

Tracking and Analytics

Devices provide us with a great deal of facts about the habits and characteristics of users. Now a day the mobile commerce gives us benefit. We will mainly know where, when, and how a user is engaging with our apps. Even the “hot spots” can also be identify by systems. All of this information is crucial to the success of an app and you should use it ideally with the help of advanced analytics to refine app and future strategy.

Marketing and related tracking

There is also a role for conventional marketing in the success of an app. Apps may be tracked and ranked on public marketplaces, but simply launching it at app store rarely ever yields good results. This consist of websites with strong landing pages, social media commitment, and even old-fashioned human promoters armed with flyers at conferences or festivals. In each case it is important to measure how many conversions you are getting for your dollars, whether it is by chasing click-through or by measuring how many subscribers you can get on to an email list.

Product roadmap and releases

In inquiry, we come to know the fact about mobile app retention, after just three days of the initial install, the average app loses 77% of its users.

Furthermore, PokemonGo is arguably the greatest app success story in history. It also has lost over 10 million users since its release and those that have not yet abandoned it are showing a large drop in engagement.

It’s not just enough to get an app to market, you must have a product roadmap that keeps the application fresh. It should evolve in capabilities in a series of releases spaced only weeks apart. One analysis showed that leading iOS apps put out a new version every 30 day on average.

When there is a situation that can cause application failure, it should be immediately reported up while stopping execution.

While users do not necessarily like crashes, this favorable to the alternative. It is much less annoying than an application that appears to work but slowly builds inconsistencies that degrade performance (and app store ratings) while possibly propagating corrupt data all the way to a production server.

We at Unanimous Studio provide all in one mobile application and game development solution for your need. Feel free to contact us here.

Let’s start with few definitions as follows: –

API

An API is mostly a set of data often in JSON format with specified endpoints. When we approach data from an API, we want to access definite endpoints within that API framework. For instance, if in the scenario we are using today, we are going to be using the random user API. Within this API, it has randomly developed user data, basically like Lorem Ipsum, but for imaginary users. It has data within the API like email addresses, phone numbers, names and pictures for each user. We don’t need all the data, but we’ll use certain endpoints to grab only the data we want.

Fetch

Since all the data we want is stored in an API, the fetch is how we request that data. We’re basically, requesting API to send us data. The server will then react and will send the data. We can also specify how we want the data to be returned. JSON data is often the easiest to use, so if the server returns anything other than JSON format, if that’s what we’ve requested, we may get an error.

Lifecycle Method

In React, there are a few lifecycle methods. Constructor, ComponentWillMount and Render are three of the lifecycle methods we will be using in this exercise.

State

If you’re new to React, State can be confusing. Think of state as water, ice and vapor. It’s the same object, but has different states depending on conditions. Objects in React are the same way. We can change their state basis on how we want to interact with them.

Okay, with that out of the way, let’s get started.

I’ve selected a user-friendly API to work with, which is a great one to use, especially if it’s your first time or two doing this. Before we start, let’s look at what we want to accomplish. I’ve already finished, but it’s nice to see the finished product, so you know what you’re working toward. Below is basically the end result of what we want to accomplish. Specifically, you will notice that there are hundreds of Thumbnail pictures in the background. That’s not one static image. Rather it’s hundreds of dynamically created photos that we are fetching from an API. Okay, so let’s dive in.

React uses components so it’s easy to make a fetch appeal, or pull data from an API, store it in one component, and then import the entire component to the app, or parent component. Dividing it up into components will help keep our code less cluttered when we fetch from multiple sources or have multiple fetches from the same source.

Here’s how I set up the architecture of this app:-

The background component holds all of the user photos that we’ll pull from the fetch. I have created Background of its own component, and then import it into Splash, so that the code remains cleaner and less cluttered. One can go ahead and set up the architecture of their own app before making the API, if it’s easier to work that way.

Let’s take a look at the Random User API to grab data we want.

Before we go too deep into the project, it’s usually a good idea to go to the API and read any documentation available. This will usually give a good idea of how the API is structured and how to access the data. Often, bigger APIs will register one for a key or have specific ways you need to access the data. We can avoid a lot of that hassle with random User API as is open source and easy to use.

I usually like to pull the data up in a program called Postman, once you’ve have looked over the API documentation. Postman is an enormous way to see the data and target the specific data you want.

Here, in postman at the top, I’ve put the API address into the search bar. I’ve set the request to a GET request, since we’re retrieving data. We could also do a POST, PUT or DELETE request, if we needed to. After the API address I’ve added this line, “results=500”. The Thumbnail pictures we pull will fill the entire background, so I’m asking the API to return 500 results.

Imagine we were pulling data from the API, and rather of a background, we were composing a user profile site. We might only want 1 result, or 3, or whatever. You can filter the results many different ways, but for now, this is as complicated as we are getting. If you scroll through the data, you can see there’s quite a lot there. I’ve highlighted the data that we want. We don’t want any text data, only the pictures. And not just a picture. We only need the thumbnails (which are part of the picture objects). Once we realize what we want, and we can see in postman where that data is nested, it’s easier for us to target later.

Okay, now comes the fun part.

Here we are in the background component. As mentioned earlier, to do a fetch in React, we’ll need to use 3 lifecycle methods.

Let’s look at this as a 3-step process :-

Step 1: Constructor Method

Here in this method we only have to worry about two things. We use super to pass any props from the parent to the child component, once we call the constructor method. Then we set the state. I mentioned state earlier. When you set the initial state, you want to set it as empty, or blank. If it’s going to be a string, it would be an empty string. If an array, an empty array, etc. In this scenario, we only have one thing that we need to set the state of, and that’s the pictures. As we want our pictures in an array, we’re setting it now to an empty array. Then, when we use the fetch to retrieve the data, we’ll go in afterwards, and set the new state to the data that we’ve pulled.

Step 2: ComponentWillMount

In React, lifecycle methods including “Did” are called after something happens and methods including “Will” are called before something happens. But here we require to call the method before, and then pull the data, which is why we are using componentWillMount instead of componentDidMount.

Step 2, part A: Fetch:

Doing one fetch means basically done a thousand. For each one the format will be more or less the same, with just minor differences on how you want to map over the data, etc. We are calling the fetch, and if you’ll notice in the web address, I’ve included the “results=500” filter that I pointed out earlier. You can just copy and paste that URL into your fetch once you have targeted the data the way you want in postman. 

Step 2, Part B: Results:

Here we explain how we want the data returned. Since JSON is easy to work with, and that’s how this data is formatted, that’s what we’re expecting here.

Step 2, part C: Map:

In this we’re mapping over the data that we’ve pulled. This is basically the same thing as doing a for loop. However, sometimes the map function just seems to work better. Considering like this mapping, we’ve told the API we want to get 500 user data objects. As we see in postman, that each user data object contains a lot of information we don’t want, like numbers, address, etc. So, we need to map over it first. Then, we can inform the API that we really need these pictures here and discard everything else.”

Step 2, part D: Key and Return data:

There’s two parts to this step. First, We have set the key to “pic.results” and then specify the data object. The Key feature is used by react to assure that dom elements resemble with data objects. We have created an image tag, with a source that’s set to the data we want to pull. Essentially, what’s happening here is we’ve set a key inside the parent container. We’re informing Inside the parent container, here’s an element and whenever all the data is mapped over, we want it to populate this element with that data. Because we want pictures, that’s why we’re using a <img> element. If we were grabbing the user addresses, names, or phone numbers from this api, we could also include an <li> or <P> tag and use dot notation to specify the data we want inside that element.

Step2, Part E: Set State

Now the last part of this lifecycle method, and arguably the most important. We need to set the new state of our pictures empty array. Using ‘this.setState’, we’re basically saying, “Hey React, remember that empty array we defined as ‘pictures’ earlier? Well, now we want to change its state. So, we’re changing it to this array of pictures we pulled from the API. Is that okay with you?” React is usually pretty nice, so I don’t think it will mind.

Step 3: render:

Render is the last lifecycle method. Now we want to use the new state we defined in the componentWillMount lifecycle method. So, we’re setting up a structure here, and then using curly braces to bring in that state “{this.state.pictures}” .

The last task is to import this background component into the main component, Splash JS, which you can see I’ve already done earlier. Now, keep in mind, once you import the background into Splash.JS, yours will look nothing like mine, because I spent hours screwing with CSS, and CSS is a freaking nightmare, and I’m so done with it. Holy crap! And you thought React was difficult! Good luck with that!

But seriously, if you have any questions or feedback, feel free to reach out. Thanks!

The mobile app business is booming and brutal at the same time.

According to the App Annie 2016 Retrospective on mobile apps, the number of worldwide downloads increased by 15% on a YoY basis from 2015 to 2016.

The total time spent on apps globally increased by 25% to 900 billion hours since last year.

Payouts to publishers also saw an increase of 40% to $35 billion.

But all that money isn’t equally divided among the more than 4 million apps on iOS and Google Play.

Like in the real world, the major share of the attention, download and revenue pie is grabbed by a tiny number of apps while the vast majority of apps wither on the vine.

According to one projection by Gartner only 0.01% of consumer mobile apps will be considered a financial success in 2018. This number has progressively gotten worse from 2014 when 1% of apps made money.

Building a decent app will cost you anywhere upwards of $100,000 and if you want to break even, let alone make a profit you will have to spend significant time and resources on promoting the app.

Previously we have written about how you can drive more app installs using Facebook ads and optimizing your App Store listing to get more downloads.

There are a number of ways in which you can promote your mobile app. This guiding light is all about how to promote your app using social platforms, and includes both free and paid tactics.

1. Product Hunt and Betalist

Product Hunt and Betalist are two of the most popular crowd sourced tech discovery platforms. We have previously written about how you can use Product Hunt to optimize your App Store (check out # 21 in this article) but the strategy also holds true for Android apps as well.

While the raw traffic numbers on Product Hunt by itself are impressive, what makes the platform punch above its weight is a passionate community and a roster of influencers who can help you get way more value than raw increase in downloads.

If your app is not yet released you can check out Betalist which follows the same community model as Product Hunt.

On Betalist, apart from building a pre launch list which guarantees an initial bump in downloads once your app is launched, you can also get access to beta testers who can help you iron out the bugs in your product.

This article about how 50 founders launched their sites and apps on Betalist should give you some insight on how to leverage the platform.

2. Facebook Groups and Messenger

We have already talked about using Facebook ads to drive app installs. However, you can also promote your app in thousands of Facebook groups either organically, or by running ads in groups

Even if you choose to go through the organic route, Facebook Groups right now is the best bet for rapidly building an audience. For more insights, there is a case study about a guy selling drone parts who hit 1000 orders in 6 months using only Facebook groups and a loyalty program.

It took him a mere two months to get his first 100 orders, selling drone parts online. Less than six months later, he had received his first 1000 orders. He was a part of several public groups. Instead of blatantly promoting his products or group, he offered advice and helped others in the group.He created a Facebook group as soon as he opened his online store to keep his customers engaged.

He performed a giveaway promotion in one of the other groups. But first, he asked the permission of the group moderator. Once he got their approval, he did a simple giveaway promotion. The giveaway promotion was very successful and lead to those members being curious and checking out this group.

After a period of time, customers began posting pictures of products they bought in the Facebook group. Soon they were also cross-posting these images to other related groups, giving him free publicity.

You can also use Facebook Messenger chatbots to run promotional offers related to your apps. With more than 1 billion users and an open platform which allows anyone to create AI powered chatbots neglecting Facebook Messenger can leave a large blind spot in your app promotion strategy.

3. Slack groups.

Slack has been one of the fastest growing business apps of all times with daily active users in the range of 4 million. But what’s frankly eye popping is 320 mins, the average amount of time spent by users on weekdays.

While users use Slack to communicate with their colleagues in private teams there are thousands of public Slack groups, with the demographic skewing tech savvy.

While you should ultimately focus on building your own community, you can get started by joining popular groups relevant to your target market and engaging with members. Many people love the relative privacy of Slack groups compared to public platforms like Twitter and you are likely to get more engagements and develop deep relationships if you play your cards well.

4. Medium

While Medium’s primary feature is the ability to write beautifully formatted content it also allows you to follow individuals, companies, and media and build a network.

At 96.7 Million monthly visitors Medium is ranked # 414 globally and # 213 in the US.

One of the highly effective ways of getting your message across on Medium is by building a Medium publication or by getting your content featured on one. Top publications on Medium have hundreds of thousands of followers and that sort of audience numbers can boost your app installs and generate chatter about your business.

Apart from the SEO benefits, building an official blog on Medium, like Slack’s Several People Are Typing will improve the engagement of your app and aid in app discovery.

5. Quora

Apart from extracting market intelligence and getting long tail access ideas, you can also use Quora to organically promote your app.

On Quora you can follow topics relevant to your app and keep an eye out on questions related to problems your app attempts to solve. Many topics have thousands of users and questions, and Quora makes it easy for you to follow related topics as well.

Once you are in, you can start answering questions, and plug your app whenever it’s relevant. Because Quora answers are also indexed by Google, writing a good answer will also rank higher in SERPs for targeted keywords, and will over time amass views and upvotes and keep driving app installs.

6. Snapchat

Snapchat’s on-demand custom geo-filters are one of the best and cheapest ways of popularize your app if your audience is on the platform (70% millennials are on Snapchat,).

In the early days when the feature rolled out one sneaker app named Kickster amassed thousands of downloads in 24 hours on a spend of $17.54!!.

Kickster’s first celebrity themed on demand custom geofilter on Snapchat (Source)

While Snapchat’s on-demand custom geofilters are getting more costly they are still pretty cheap compared to other forms of advertising.You can also drive app installs using Snap Ads which play between Snapchat Stories.

Oh, and you always have the option of growing your own following on the platform and then showing off your app’s capabilities using features. Like with all things organic this will take time, so don’t use this option for short term campaigns.

7. Instagram.

Right now, Instagram is the hottest major social media platform. This graph shows just how humongous Instagram’s user base and growth rate is.

On Instagram you can either take the long route and build a following of your own before promoting your app, or take the faster way and run Instagram Ads. Because Instagram uses Facebook’s robust ad targeting functionalities you can go as granular as you want with your targeting options, and reach the users most likely to download or engage with your app.

Instagram offers you three ad options: picture ads, video ads and carousel ads. Depending on your budget, you can use each of these options to run app install/engagement ads. Check out this post on Instagram ads to get started.

Influencer marketing is another option you can explore on Instagram. The platform’s engagement rate is 58x that of Facebook and 210x that of Twitter while 84% of users will take action based on opinions of others. Brands have also seen ROIs of up to 6.5 x with influencer marketing.

While celebrities like Selena Gomez routinely net $500,000 per Instagram post to promote a product, the platform has an entire ecosystem of influencers to suit every budget and demographic. If your app aligns with the influencer’s profile (a calorie app would work with a health blogger) Instagram influencers can expose it to a whole new audience.

8. Pinterest App Pin.

According to data from Global Media Insights Pinterest has 110 million active users, out of which 71% are female. 34% users are in the 18-29 age demographic while 28% are between 30-49 years old.

If your target market meets these characteristics Pinterest can drive a sizeable chunk of app downloads. One way to do that is to use App Pins. These are compatible with iOS apps and allow the user to download an app right from inside Pinterest.

9. Twitter.

Adding a Google Play or App Store link in Twitter automatically creates an app card which looks like this.

If you are running a promoted Tweet campaign and you have enabled deep links in your Twitter card, your audience will see a call to action which will either prompt them to open the app (if it’s already installed) or download the app directly from the app store.

Another organic tactic of promoting your app is by jumping on tweetchats which are frequently organized on a regular basis across multiple topics. You will have deeper conversations, make new relationships, connect with old users and attract new users.

10. Reddit.

While most of Reddit is virulently anti-promotion or anti-marketing, there are some specific subreddits where you can directly promote your app without getting banned.

One such subreddit is r/AppHookup which features paid apps with discounts, or apps offered for free for a limited time. With thousands of people actively looking for great deals on apps, this subreddit can be a great place to get some attention from your target market.

Other subreddits r/anroidapps , r/iosgaming , r/efreebies , r/AnroidGaming , r/GooglePlayDeals where you can promote your apps.

Follow the reddiquette of each of these subreddits while promoting your app.

The protocol is when self-endorsing an app, your promotion must be a self-post tagged with You must engage the community. Hit and run posts are not allowed.

Violation of these rules will lead to instant banning.

You can also promote a post on a subreddit, though be warned that the ethos of the community is fairly anti-advertising and the ROI on these ads might not amount to much.

However, you can also use innovative approaches like giveaways, and create a buzz for your app which will last long after the giveaway has expired.

11. LinkedIn

If your app is business focused, you can not afford to ignore LinkedIn with its 450 Million and growing members.

On the platform you can either take the organic route, by building a following on your Company page, engaging with people in your target market, getting active in groups and plugging your app where appropriate without being spammy, or …

… advertise on LinkedIn.

Ideally you should adopt the first and more sustainable approach which is a bit of a slow burn, but sometimes you might want to drive results faster.

This screenshot shows the different LinkedIn marketing options.

You will need to allocate more budget to LinkedIn marketing compared to Facebook or Instagram but LinkedIn’s CAC should be lower compared to traditional outbound methods.

Conclusion.

Have we missed any specific strategies for promoting an app using free and paid channels through social networks? Tell us in the comments below.