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Phygital Commerce – Linking Virtual Play to Real-World Purchases in Roblox
The line between the digital and physical world is fading fast. As Gen Z and Gen Alpha embrace hybrid identities, brands are starting to tap into “phygital” commerce –where virtual experiences lead to real-world purchases. And Roblox is leading the way. With its new commerce capabilities, Roblox is becoming a powerful platform for brands to…
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Navigating the Future of Game Development: Insights from Unanimous Technologies Experts
In an era where digital landscapes are perpetually shifting, the realm of game development stands as a beacon of constant innovation and boundless creativity. At Unanimous Technologies, we are acutely aware of the transformative power of gaming—a medium that not only entertains but educates, connects, and inspires. This insight delves into the crux of modern…
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Virtual Reality Technology Beyond Gaming
The probability of true immersion via virtual reality technology is evident to many, starting with the growing gaming scene. While gaming is a lucrative industry, it is important to examine the vast opportunities outside this niche and how such advancements showcase a world-changing platform. When virtual reality (VR) first appeared on the tech scene,…
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Five VR Applications By These Industries Will Put You In Amazment
As virtual reality continues to become more sophisticated, forward-looking brands are taking advantage of the technology’s possibilities. Below, we take a quick tour of five different industries. In each case, we profile one company that provides a cutting-edge VR experience. The ability to enter different realities may well become the 21st century’s defining characteristic,…
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